Bohen is an independent French watch brand that has established a reputation for producing high-end, professional-grade dive watches with a focus on technical innovation and robust construction. Founded in 2021, the company is the brainchild of Blaise-Dominique Giuliani, a designer based in Marseille, France. The brand operates with a “quality without concession” philosophy, aiming to provide luxury-level craftsmanship and specifications through a direct-to-consumer model that eliminates traditional retail markups.
The brand has gained a dedicated following among horological enthusiasts and professional divers alike for its uncompromising approach to tool watch design. People are particularly drawn to Bohen for the brand’s ability to integrate high-performance features—such as 1,000-meter water resistance and helium escape valves—with refined, artisanal finishing. The use of premium materials, including 316L stainless steel and grade 5 titanium, combined with Swiss-made automatic movements like the Soprod M100, reinforces the brand’s positioning as a serious contender in the high-end microbrand sector. Additionally, Bohen is recognized for its ergonomic innovations, such as 12 o’clock crown placements for comfort and specialized “hyperlume” formulas for superior low-light legibility.
Bohen’s catalog is defined by two primary flagship models: the Mille Mer and the StarDiver. The Mille Mer, the brand’s inaugural release, is a saturation diver tested to 1,000 meters. It is distinguished by its bold 43mm case, a ceramic unidirectional bezel, and a patented internal date magnifier that sits on a bridge between the dial and the sapphire crystal, solving the technical challenge of placing a magnifier on a curved glass surface. The StarDiver represents an evolution of this extreme diving concept, featuring a 41mm case and a tool-free, fully adjustable micro-adjustment bracelet system. Both models exemplify Bohen’s commitment to creating specialized equipment for the “master of the deep,” prioritizing functional purpose and engineering over conventional aesthetic trends.