Ben Lewin is an entrepreneur and marketing professional who gained prominence in the horological industry as a co-founder of Farer, an independent British watch brand established in 2015. Based in London, Lewin launched the venture alongside three partners: Paul Sweetenham, Jono Holt, and Stuart Finlayson. His entry into watchmaking was driven by a shared passion for vintage timepieces and a collective goal to address the lack of affordable, well-designed mechanical watches in the modern market.
Before co-founding Farer, Lewin built a professional foundation in branding and marketing. He worked alongside co-founders Holt and Finlayson at a London-based creative agency, where they developed expertise in visual identity and storytelling. This background proved essential in shaping Farer’s distinct aesthetic, which is characterized by bold uses of color, 1960s-inspired designs, and names rooted in British maritime and land-speed exploration history.
Within the brand’s leadership structure, Lewin has been instrumental in navigating the company’s evolution from its initial launch of quartz watches to its transition into high-quality Swiss-made mechanical timepieces. Under the collective direction of the founding team, Farer adopted a business model that emphasizes direct-to-consumer distribution and manufacturing partnerships with Swiss specialists like Roventa Henex. This strategy has allowed the brand to offer complex movements, such as GMTs and chronographs, at accessible price points for enthusiasts.
In addition to his entrepreneurial role at Farer, Lewin is recognized as a dedicated watch collector and trader. His personal interest in horology often intersects with his professional work, as he draws inspiration from the craftsmanship of the “golden era” of watchmaking. Based in London, he continues to play a key role in Farer’s creative and strategic direction, contributing to the brand’s reputation as a significant participant in the contemporary revival of British watch design.