Triwa, an acronym for Transforming the Industry of Watches, is an independent Swedish brand founded in 2007 by four friends: Harald Wachtmeister, Ludvig Scheja, Didrik Wachtmeister, and Tobias Ericsson. Based in Stockholm, the company was established with the goal of bringing individual style and playfulness to the traditional horological landscape by treating watches as modern statement symbols rather than just status symbols.
The brand is widely recognized for its commitment to contemporary Scandinavian design, characterized by minimalist aesthetics and functional simplicity. Collectors and enthusiasts are often drawn to Triwa for its focus on social responsibility and environmental sustainability, which are core elements of its brand identity. This is most notably evidenced through its use of innovative materials such as recycled ocean plastic and Humanium Metal, which is produced from destructed illegal firearms. Additionally, the brand utilizes high-quality organic leather straps from the renowned Swedish tannery Tärnsjö, known for its eco-friendly techniques.
Triwa’s product portfolio includes several key collections that showcase its design philosophy: – Humanium Metal Collection: This line utilizes recycled metal from illegal firearms to highlight issues related to gun violence while creating durable timepieces.
– Time for Oceans: A collection featuring watches with cases and straps made entirely from recycled ocean plastic to promote environmental conservation.
– Nevil Series: One of the brand’s most popular and long-standing models, the Nevil is a 42mm chronograph known for its bold design, often featuring unique materials like acetate or stainless steel and sub-dials that echo vintage 1960s and 70s aesthetics.
– Falken: A foundational line in the catalog, the Falken series emphasizes a slim, minimalist profile and clean dial layouts, representing the essence of Scandinavian simplicity.
