Tissot is a venerable Swiss watchmaker established in 1853 by Charles-Félicien Tissot and his son Charles-Émile in the Jura Mountains town of Le Locle, where it remains headquartered today. As a member of the Swatch Group, the brand has built a global reputation for blending traditional horological craftsmanship with modern technical innovation, famously producing the first mass-produced pocket watch and the first anti-magnetic watch. Collectors and enthusiasts favor the brand for its ability to offer accessible luxury, precision, and reliability across both mechanical and quartz movements.
The brand’s catalog is defined by several key collections and models: – PRX Series: A line that has seen a major resurgence for its integrated bracelet and 1970s sports-chic aesthetic.
– Le Locle and Chemin des Tourelles: These collections emphasize classic Swiss dress watch elegance and traditional design.
– Seastar: A collection of high-performance watches specifically designed for diving and water sports.
– T-Touch: A series that leads in tactile technology, featuring solar-powered movements and touch-sensitive crystals for various functions.