Peacock

Peacock, established in 1957 in Dandong, China, is a prominent watch manufacturer that originated as the Peacock Movement Factory and has evolved into a specialist in high-end mechanical horology. Often referred to as part of the “Geneva of the East,” the brand is recognized for its extensive in-house movement manufacturing capabilities, particularly its expertise in producing complex tourbillons at a competitive price point. Collectors and enthusiasts favor the brand for its ability to integrate traditional Chinese craftsmanship, such as micro-engraving and hand-made guilloché, with advanced mechanical engineering.

The brand’s catalog is highlighted by several technically sophisticated models: – Black Hole Central Tourbillon: A flagship timepiece featuring a gravity-defying central complication housed in a grade 5 titanium case.
– Witness Reimagined Edition: A model notable for its artisanal hand-made guilloché dials.
– Divine Craft Tourbillon: An ultra-thin watch that showcases the brand’s mastery of slim mechanical profiles.
– SL Series: A collection of skeletonized designs that reveal the intricate mechanical workings and architectural movement construction for which the manufacturer is known.

Last update:

24 October, 2026

Founded in 

1957

Based in 

Most liked Peacock watches

Peacock Plumage Gaze Year of the Horse Pan (PFG0502.2): 38.5 mm steel watch with green hand-made guilloché dial, PAX6912 automatic, limited to 99 pieces, USD 3,099.

Peacock Plumage Gaze Year of the Horse Fire Red (PFG0502.1): 38.5 mm steel watch with red hand-made guilloché dial, PAX6912 automatic, limited to 99 pieces, USD 3,099.

Peacock Plumage Gaze Year of the Horse (PFG0502): 38.5 mm steel watch with hand-made guilloché dial, PAX6912 automatic, limited to 99 pieces, USD 3,099.

Peacock Pathfinder Tourbillon: 43.5 mm watch with a hand-wound SL5003DT centre-axis tourbillon, sapphire crystal and transparent caseback, USD 2,360.

Peacock King Returns Double Tourbillon: 45 mm carbon fibre watch with two independent tourbillons at 5 and 7 o'clock, SL5301K movement, USD 45,800.